Site Strategy and Design Services

Below are the various services that I (and my team of experts!) offer. If you would like more information or would like us to work up a proposal for you please contact me at:

cole@thedesignjunkie.com

I’m happy to elaborate and chat with people about what I do.

Web Design

A web or product interface must provide a intuitive experience. As a designer I focus on clean clean interfaces and streamlined user experience. My team will works closely with your company through each stage of development gathering information, and performing the appropriate levels of research to support design decisions. The process is relatively painless and unlike many large design firms I can offer a variety of services to meet even the simplest of needs. The following are the areas in which I specialize:

• Web Site Design
• Blog Implementation and Development
• Community and Web 2.0 Implementation
• Implementing Market Research Tools Online
• Web Application Design
• Streaming Video Integration
• Product Interface Design
• Podcast Design and Development
• Mobile Interface Design

Web 2.0 Consulting

Web 2.0 is moving at light speed and companies both small and large who don’t jump on board will be left behind. As a web consultant, author, and evangelist I offers insight, can help develop action plans, and can structure the appropriate team to help your company with the following:

• Online revenue stream identification and development
• PR and it’s relation to Web 2.0 and new media
• Social software and social networking
• Podcasting
• Blogging and related technologies
• Community development online
• Online product development

Brand Strategy

A brand is the heart and soul of any company–it is the company’s relationship to its customers and with an effective management plan it it is one of the few assets that a company can leverage to increase product/service value over time.

The strongest, most enduring brands are a result of disciplined alignment of brand strategies and plans with customer requirements.

As a consultant I help companies combine strategic thinking, analytical rigor and creativity in establishing powerful brand management plans. These plans include brand identity evaluation, positioning, and identification of portfolio risks and opportunity.

As a consultant I have extensive experience developing these plans and can tailor plans and amount of work to the needs of individual clients.

Search Engine Optimization (SEO)

Optimizing sites is an art. Sites live and die by their traffic rankings and corporations pay small fortunes to achieve success. Thankfully, you don’t have to pay a small fortune. As a consultant, I help companies optimize their sites to achieve rankings on search engines. The results are real, able to be quantified, and you can achieve them with a reasonable budget.

With my services I can help you:

• Understand how to best organize your website in order to achieve rankings
• Use the current tools and technologies to get your site indexed quickly
• Understand how Google and other search engines work
• Implement SEO best practices within your organization in order to keep and grow traffic on your site

Clients I’ve Worked With

Altavista
Microsoft
Peachpit
Pearson Technology
Bridgeway Property Solutions
Equibrand Consulting
Guidant
Indianapolis Visitors and Conventions Association
BioCrossroads (Indiana Life Sciences Initiative)